Case T-118/23: Judgment of the General Court of 6 November 2024 – House of Prince v EUIPO – Biały (AROMA KING) (EU trade mark – Opposition proceedings – Application for EU figurative mark AROMA KIN...

Official Journal of the European Union C/2025/63 6.1.2025 EN C series Judgment of the General Court of 6 November 2024 – House of Prince v EUIPO – Biały (AROMA KING) (Case T-118/23) (1) (EU trade mark – Opposition proceedings – Application for EU figurative mark AROMA KING – Earlier national word mark KING’S – Relative ground for refusal – No likelihood of confusion – Article 8(1)(b) of Regulation (EU) 2017/1001 – Enhanced distinctiveness of the earlier mark – No independent distinctive role) (C/2025/63) Language of the case: English Parties Applicant: House of Prince A/S (Copenhagen, Denmark) (represented by: I. Fowler, I. Junkar and B. Worbes, lawyers) Defendant: European Union Intellectual Property Office (represented by: J. Ivanauskas and V. Ruzek, acting as Agents) Other party to the proceedings before the Board of Appeal of EUIPO, intervener before the General Court: Andrzej Biały (Myszków, Poland) (represented by J. Nykiel, lawyer) Re: By its action under Article 263 TFEU, the applicant seeks the annulment of the decision of the First Board of Appeal of the European Union Intellectual Property Office (EUIPO) of 21 December 2022 (Case R 777/2022-1). Operative part of the judgment The Court: 1. Dismisses the action; 2. Orders House of Prince A/S to pay the costs. (1) OJ C 134, 17.4.2023. ELI: http://data.europa.eu/eli/C/2025/63/oj 1/1